Social Media Ad Buyer

Are you passionate about helping brands navigate the opportunities and challenges that social media offers? Do you have a solid understanding of social media platforms including Facebook, Instagram, Twitter and LinkedIn? If so, we want to hear from you!

Our client, an innovative and rapidly growing Marketing Agency based in Manchester, are looking to recruit an enthusiastic and experienced Social Media Ad Buyer into their expanding team of marketing experts. As Social Media Ad Buyer, you will manage social media channels on behalf of the company including but not limited to Facebook, Instagram, LinkedIn and Twitter. You will need to have good attention to detail, have previous experience handling small to large advertising spend/budgets for clients and have a good understanding on how to run Facebook and Instagram adverts across multiple ad accounts. The ideal candidate would above all else be proactive, a team player, plus have the desire to work hard and reap the rewards, as hard work does not go unnoticed!

This is a great opportunity to join an innovative agency with the aim to support businesses to grow and reach their potential. Through strategy, design, advertising and implementation, they look to grow with their clients. Their company motto is that everyone in the organisation has a voice and they want each team member to feel they are afforded the opportunity to pitch ideas and have their voices heard. Our client is offering a competitive salary, various bonus schemes and a generous benefits package to the successful Social Media Ad Buyer. They are currently investing in a new office premise to have break-out areas as well as high-end facilities, plus regular team building and training.

Role:

As Social Media Ad Buyer, you will manage social media channels on behalf of the company including but not limited to Facebook, Instagram, LinkedIn and Twitter. You will be a point of contact for clients and understand their business needs so you can support them fully, working closely with your line manager to ensure you’re getting the most accurate and relevant information to potential candidates.

Key Responsibilities:

• Manage social media channels on behalf of the company, including but not limited to Facebook, Instagram, LinkedIn and Twitter
• Set up, create and manage client Facebook Campaigns in line with our company procedures and Facebook ad policies
• Running planned A/B tests for creatives, copy, & ad buying methods in line with Facebook’s algorithm
• Launching new campaigns, ad sets, & creatives
• Analysing & interpreting, and optimising data
• Monitoring performance to ensure KPI’s are reached
• Daily ad analysis and reports on all clients and highlight issues to management when they arise
• Engage in all company discussions and demonstrate a keen interest in supporting business growth
• Work with your line manager to ensure you’re getting the most accurate and relevant information to potential candidates.
• Assist with the collation of information and spreadsheets on behalf of the company, our clients and creating reports on our behalf when necessary.
• Liaise with clients to ensure we're getting the most relevant candidates to them
• Be a point of contact for clients and understand their business needs so you can support them fully
• Utilise the apps and subscriptions that the business has, like, but not limited to Zapier to ensure we are providing outstanding performance to our clients.
• Supporting the ad team with the integration and set up of Facebook pixels / Event setup tools for tracking events on websites.
• Schedule calls to discuss and review campaigns with our clients when necessary.

Essential Skills:

• A solid understanding of social media platforms including Facebook, Instagram, Twitter and LinkedIn
• Knowledge of Business Manager and Ads Manager / Business Suite
• Experience with Facebook / Instagram advertising
• Impeccable communication skills
• Attention to detail
• Strong analytical skills
• Microsoft Office skills

What’s in it for you:

• Flexible schedule
• Loyalty bonus
• Performance bonus
• On-site parking with the new office
• Casual dress (Depending on client calls!)
• Company events
• Company pension